Keyword ranking refers to the web site’s position in search results for a specific keyword query. In layman’s terms, keyword ranking is how web sites are ranked on the search engines. For a visitor to be able to find your web site, they must first find your site using an engine such as Google. Once they find your site and the keywords they are searching for, they must click on the link to your web site in order for your site to be displayed. If your site is not properly optimized for that keyword, you will not receive many visitors. That is where keyword ranking comes into play.
There are two types of keyword ranking: organic and inorganic. Organic keyword ranking occurs when the traffic to a site is organic, which means that it did not cost anything to get to your site. On the other hand, inorganic keyword ranking occurs when a site receives links from outside sources that could have negative consequences for the ranking of the page. This usually happens through dishonest practices like link farms, spam links, and other inorganic practices. These practices may reduce the page rank of a website and will not result in any increase in traffic.
The next factor in keyword ranking is the landing page. The landing page is the page that a visitor arrives to after clicking on a link from one of the sources mentioned above. These landing pages often contain a variety of different keywords that were used in the search engine optimization process. Because of this, it is important that these landing pages include only the most popular and effective keywords. Landing pages are generally looked at very closely by Google and the higher the rank and content of the page, the more authoritative the site is.
Advertisements also play a big role in determining keyword rankings. When someone clicks on an ad, the advertiser pays the Search Engine Advertising Bureau. This method of payment, however, has come under fire recently because Google has implemented a new system that makes the practice of paid advertising illegal without an actual agreement between the advertiser and Google. In short, the stricter these guidelines become, the higher the ranking of each keyword will be.
Some of the other factors affecting google keyword ranking are the amount of times that the keyword appears in an advertisement, the number of times it appears in the title of an article or website, and the total number of times that the keyword appears in the text. Each of these factors will have a different impact on the rankings that each keyword is given. If a website receives a high number of one particular keyword in the text, for instance, it is more likely to receive a high search term ranking.
Google also takes into account the relationship between keywords and search marketing campaigns. Keywords that are closely related can be grouped together and given different rankings. One of the ways that this is done is through keyword grouping. For example, if there is only one keyword within a group of three, but there is no keyword group, then that keyword is not relevant for search marketing purposes and will not have an effect on the keyword ranking.
In order for your website to maintain its rankings, it’s imperative that you understand how they work and what they mean to the ranking position that your site holds. Understanding keyword ranking, and knowing how to use them effectively, will give you the upper hand in the battle between internet marketing and Google AdWords. Keyword positioning will not only make you a great internet marketer, it will also increase your profitability.
Keyword ranking and placement will also affect your search engine rankings. These rankings will show up as a statistic in the SERPS (search engine results page). The higher your site ranks, the more visitors you will have access to. However, if your rankings are low you will see fewer visitors. Knowing your position in SERPs will help you make smart choices about which keywords to choose for your site.